Why I Wanted to Shine the Light on Women in Business

You might have seen me mention it once or twice on social media recently, but I and 9 other amazing women wrote a book!

Awakened Leaders finally landed last month and with it, the opportunity and belief that it is possible to turn the tide on traditional approaches to doing business.

As a business coach and strategist, I have always been passionate about working with and encouraging women to embrace their femininity and letting it guide them on their journey to run their business in a way that works for them, rather than clinging onto strategies and tactics that go against their gut feeling.

But I also believe that we shouldn’t gate-keep the transformations that we as leaders go through - with success comes an opportunity to lift up others and Awakened Leaders - How To Become The Leader The World Needs Now is the perfect platform to do just that.

My Personal Journey: From Burnout to Business Coach

I am incredibly open about my own journey. Why? Because it will be a familiar one to many of you.

From the outside, I looked like I had everything figured out - I worked for a reputable company, in an important, strategic leadership role. But something fundamental was missing.

Like many of you, I yearned to make a meaningful contribution - I couldn’t put my finger on what that was but I had a growing sense that my corporate role would never allow me to fulfil my purpose in that way. But then something incredible happened.

I woke up one day and had a breakdown.

It was the catalyst I needed to make a change and I embraced the opportunity with both hands. I walked away from everything I knew to start over. I won’t sugarcoat it - it was scary, but what kept me going was the realisation that I was not alone.

Becoming Aligned With My Values

The more I delved into what else I could do that would allow me to be my authentic self and align with my values, ethics and integrity, I discovered so many other women and men searching to achieve the same. It made me realise that I was not alone, there are many of us seeking a different way to live our lives and do business.

For so many, a job is a means to an end.

We work to pay the bills, with the hope that there will be enough left over that will allow us to enjoy our free time. And for some, that is enough. 

But there will be many of you who want more - more meaning, more fulfilment and above all, more joy!

Embracing Change Together

What makes it so difficult when you are secretly searching for another way, you may be thinking that you are the odd one out.

That you’re the only one feeling dissatisfied, hungry for change and desperate to fulfil the need to contribute so much more.

This is why I knew bringing together a powerful cohort of Awakened Leaders to share our story would be such a special experience.

I wanted to create something that would inspire, motivate and educate, but above all make other women and men feel less alone.

Because there is another way.

Women in Business & the Impact of Traditional Business Models

When we look at the world, it’s clear to many of us who lead that this is not it. We can see that the societal structures surrounding us are unfit for purpose. Founded on old and outdated ideas, they are fuelled by a toxic narrative that equates success with sacrifice.

The impact of this is clear - according to Mental Health UK, 91% of adults in the UK have experienced high or extreme levels of pressure or stress in the last year. In addition, one in four felt ‘unable to manage stress and pressure in the workplace’ with a staggering one in five working adults needing to take time off work due to poor mental health caused by pressure or stress in the past year.

But change is already here. Many of us are realising that this cannot continue - it’s not good for society, for business or individuals. But it can feel scary to be the first to step forward to lead and succeed in a new way.

Awakened Leaders: Becoming the Leaders the World Needs

Enter Awakened Leaders.

My wonderful co-authors have all taken the bold step to share something special and sacred with you, our reader.

Their story.

They have pulled back the curtain to share their journey, what they have learned along the way and the wisdom they want to impart. And they have done this to show you that you are not alone, that many of us feel the same way, that there has to be an alternative to the old status quo and to encourage you to take the steps so you too can embrace a new way of doing business.

Conscious Business & the Positive Ripple Effect

I have spoken before about my passion for conscious business and its potential to create a positive ripple effect. Awakened Leaders embodies this entirely - all those who contributed to the book are creating an immense ripple, spreading positivity far and wide so that YOU too can adopt similar strategies to cause your very own ripple effect.

Together we can become important role models to lead the radical change that is required.

Awakened Leaders is not just a book. It is a movement towards a more conscious and mindful approach to business. It has been an incredible opportunity to demonstrate how embracing our authenticity and sharing our journeys can inspire other leaders in business to find their true path and create a success mindset that benefits everyone.

So let’s continue to support each other and build a future where business success is aligned with personal fulfilment and societal well-being. Join us on this journey and become part of the change we all wish to see in the world.

Awakened Leaders is available in both ebook and paperback in the UK and US:

Ebook:

UK: https://www.amazon.co.uk/dp/B0D7XNHPC4

US:  https://www.amazon.com/dp/B0D7XNHPC4

Paperback:

UK: https://www.amazon.co.uk/dp/1739803299

US: https://www.amazon.com/dp/1739803299

All proceeds go to Women For Women International.