Confidently launch, grow & scale your business
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Business Strategy & Performance Coaching with a large dose of love
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Claim your free Business Strategy Audit
My mission is to empower and equip you with the business strategy, proven performance frameworks and unwavering self-belief to ensure you succeed.Â
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Are you ready to create a new way of doing business that feels simple, fun and authentic?
(without the cookie-cutter âdo it like I didâ sleazy sales and marketing tactics that make us feel like we are trying to run a marathon in someone elseâs stilettos!)
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The Business Strategist and Coach of choice for women here to do big things in the world whilst feeling utterly supported to succeed.
With 25+ years of experience as a coach, leader and consultant, I have worked with some of the biggest brands in the world and helped hundreds of solopreneurs launch their businesses and know how and when to scale confidently with minimum overwhelm and zero risk of burnout.
From making your first sale to scaling beyond 7 figures.
I love nothing more than spotting the strengths and opportunities within you AND your business.
And helping you hatch a plan to make your vision a reality.
An international bestselling author and keynote speaker, I am an eternal optimist, relentless supporter of women in business and unapologetic strategist.
Because with the right business strategy, personalised plan, and unwavering support, you can have it all.
Dr Libby McGugan, TedX Speaker & Executive Coach
"Mel is an outstanding business coach. Iâve worked with Mel over the past year and she has helped transform my business model, and my awareness of what I bring to the table. She cares deeply about her clients and supports them fully, making their entrepreneurial journey as smooth, clear and simple as possible. With her extensive background in the corporate world and high-performance coaching experience, she offers practical solutions that have taken my business to the next level. Mel will help you see your true value and will guide you to act on this.
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One of the many aspects I love about Melâs approach is her attention to you as a person. She helps you work with your natural rhythms to perform at your best. Her passion for advocating for women in business is making big waves, and inviting more women to step up and lead. If youâre considering a business coach to support you holistically on your journey, I would highly recommend connecting with Mel."
Being successful should not cost you your health, happiness or integrity.
And with the right strategy & support, It doesn't have to.
Your determination and commitment are not in question.
Visionary, purpose-driven, with a big mission to fulfil.
You have worked hard to get where you are. But you also recognise, what got you here, isnât going to cut it in reaching that next level, am I right?
Instead, you wonder if you will ever find a way to relax, delegate, offload, and ultimately live the life that lets you have the impact you dream of without the endless plate spinning and decision fatigue.
As women, we have the double bind of societal and structural inequalities such as:
- The gender pay gap (still averaging 15%),
- Limited access to funding (less than 2% of VC funding goes to women owned companies) and,
- The burden of the caring load.
But change IS here.
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In The Feminine Edge Community, we are learning to do business in a way that honours our femininity, integrity and authenticity.
And changing the narrative in society of what it takes to succeed.
To do this with confidence, ease and distinction you need 3 things:
A powerful and compelling brand & marketing strategy positioning you as the 'go to' expert in your field
AÂ solid business strategy that ensures you are focused on the right actions at the right time to confidently grow & scale your business
Unwavering Self Belief and a plan to optimise your performance to ensure you can sustain your success without risking burnout
Leaders, experts and ambitious, purpose-driven business owners like you want to leave a legacy through your work in the world and have a big impact.
And, sister, we are not meant to do this alone.Â
Let's map out your Success Strategy
Rebecca Hamilton
"I have known and worked with Mel now for some time, and every second has been a joy.
Her approach and style is refreshing, authentic and generous. Mel supports and enables a growth-focused environment in the best possible way.
With creativity, trust, transparency and collaboration, she encourages a way of doing business differently, to positive effect.
I couldnât recommend her more as a coach, partner and advisor."
Gail Partridge
"Mel is an amazing coach and business mentor.
She has really helped me to dream bigger and bolder and make decisions in my business that I wouldnât have done alone.
Her group sessions are both inspiring and energising using strategy and planning tools that are so practical you can really put them into action immediately.
I highly recommend Mel to anyone who wants to stretch the potential of their Feminine Edge.
The world will be a better place."
FREE Masterclass for business owners who are ready to earn more money and get your life back
The 3 Secret Ingredients of a Wildly Successful Scalable Offer
Create financial freedom doing work that you love by designing a highly scalable offer that keeps you firmly out of overwhelm, in your zone of genius and creating the impact you dream of.
I'm on a mission to build a more equitable world where women like you are empowered to succeed authentically and know how to design a profitable business that you can grow and scale confidently.
Spend a Day with Your Strategy
The Summer Edition 26th June 2024
A one-day live event to celebrate your achievements, review your progress, and create a powerful business growth strategy to make your success inevitable in 2024
The Wildly Authentic Business Incubator
A step-by-step proven business strategy programme giving you the right tools, templates and tactics in an easy-to-follow framework to launch your business, create magnetic messaging and confidently sell your services. Join us today.
The Expansion Experience
A 6-month private business strategy & mentoring programme for women ready to grow and scale your business with confidence, clarity and simplicity whilst getting your life back.  Apply for your complimentary Clarity Call
Sarah Huntley
"Choosing Mel as my coach has been the best decision I've ever made.
I started from a place of overwhelm and constant rushing around, and not feeling like I was getting anything done!
After just three months of online coaching, plus our intensive day coaching in Paris, I now have a strategy, a plan and more importantly a feeling of confidence and calmness.
I am able to focus, get more done than ever and the increased impact I am have with my own clients has been huge.
I am making more money than ever in my business, and I canât wait to see how much further I can progress.
The change (for the better) has been beyond what I ever expected to achieve.
For anyone considering booking coaching with Mel, I urge you to do so - straight away!
Itâs a decision you wonât regret. Thank you Mel!"
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